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    The Network Is Your Customer: Five Strategies to Thrive in a Digital Age

     
    From Rogers, David L.
    Only 1 items left in stock
    The Network Is Your Customer: Five Strategies to Thrive in a Digital Age

    Description

    Whether shoppers, charitable donors, or election voters, today's customers are harnessing digital tools to connect to, communicate with, and contribute to businesses. This book shows business owners and company leaders how to think strategically about customer networks and harness their power to create new opportunities for any organization.

    Product details

    EAN/ISBN:
    9780300188295
    Medium:
    Paperback
    Number of pages:
    312
    Publication date:
    2012-11-27
    Publisher:
    Yale Univ Pr
    Languages:
    english
    EAN/ISBN:
    9780300188295
    Medium:
    Paperback
    Number of pages:
    312
    Publication date:
    2012-11-27
    Publisher:
    Yale Univ Pr
    Languages:
    english

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    €3.49
    Used - very good
    €3.49
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