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    Wertorientierte Unternehmensführung: Vom Strategieentwurf zur Implementierung

     
    From Coenenberg, Adolf G.
    Only 3 items left in stock
    Wertorientierte Unternehmensführung: Vom Strategieentwurf zur Implementierung

    Description

    Wertorientierte Unternehmensführung schreibt sich heute fast jedes Unternehmen auf die Fahnen. Doch oft hapert es an der Umsetzung. Die Autoren zeigen, wie man den Wert eines Unternehmens durch ein maßgeschneidertes Programm nachhaltig steigern kann. Dabei verbinden sie die Theorie mit Anwendungen aus den Unternehmen Siemens, Bertelsmann, General Electric, DaimlerChrysler u. v. a. In der Neuauflage mit zahlreichen weiteren aktuellen Beispielen.

    Product details

    EAN/ISBN:
    9783791025865
    Edition:
    2., überarbeitete Auflage.
    Medium:
    Bound edition
    Number of pages:
    295
    Publication date:
    2007-04-13
    Publisher:
    Schäffer-Poeschel
    Languages:
    german
    EAN/ISBN:
    9783791025865
    Edition:
    2., überarbeitete Auflage.
    Medium:
    Bound edition
    Number of pages:
    295
    Publication date:
    2007-04-13
    Publisher:
    Schäffer-Poeschel
    Languages:
    german

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