Unternehmenswachstum durch Internationalisierung in Emerging Markets: Eine neo-kontingenztheoretische Analyse (Schriften zum europäischen Management)

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Unter Berücksichtigung der Theorien des Internationalen und des Strategischen Managements identifiziert Markus Strietzel strategische Verhaltensunterschiede von erfolgreichen und weniger erfolgreichen Unternehmen in den Emerging Markets mit Hilfe eines neo-kontingenztheoretischen Forschungsansatzes.

Product details

EAN/ISBN:: 9783835001329
Edition:: 2005
Medium:: Paperback
Number of pages:: 432
Publication date:: 2005-01-01
Publisher:: Deutscher Universitats-Verlag
Languages:: german

EAN/ISBN:: 9783835001329
Edition:: 2005
Medium:: Paperback
Number of pages:: 432
Publication date:: 2005-01-01
Publisher:: Deutscher Universitats-Verlag
Languages:: german

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