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    Kundenabwanderung: Früherkennung, Prävention, Kundenrückgewinnung. Mit erfolgreichen Praxisbeispielen aus verschiedenen Branchen

     
    From Jörg Link
    Only 1 items left in stock
    Kundenabwanderung: Früherkennung, Prävention, Kundenrückgewinnung. Mit erfolgreichen Praxisbeispielen aus verschiedenen Branchen

    Description

    Jörg Link und Franziska Seidl präsentieren den "State of the Art" des Kundenabwanderungs- und Kundenrückgewinnungsmanagements. Hochkarätige Wissenschaftler und Praktiker beantworten Fragen zu den Auslösungsfaktoren der Kundenabwanderung, Prävention und Rückgewinnung sowie datenschutzrechtliche Bestimmungen. Erfolgreiche Praxisbeispiele untermauern den Prozess.

    Product details

    EAN/ISBN:
    9783834916617
    Edition:
    2009
    Medium:
    Bound edition
    Number of pages:
    357
    Publication date:
    2009-09-24
    Publisher:
    Gabler Verlag
    Languages:
    german
    EAN/ISBN:
    9783834916617
    Edition:
    2009
    Medium:
    Bound edition
    Number of pages:
    357
    Publication date:
    2009-09-24
    Publisher:
    Gabler Verlag
    Languages:
    german

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