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    Krisenmanagement und Kommunikation: Das Wort ist Schwert - Die Wahrheit Schild (German Edition)

     
    From Garth, Arnd Joachim
    Only 1 items left in stock
    Krisenmanagement und Kommunikation: Das Wort ist Schwert - Die Wahrheit Schild (German Edition)

    Description

    Krisen verursachen wirtschaftlichen Schaden und Reputationsverlust. Unternehmenskrisen werden vor allem dann zu echten Krisen, wenn es in der Kommunikation kriselt. Wie Sie die Kardinalsaufgaben zur Krisenbewältigung beherrschen und Fallen sowie Stolpersteine antizipieren, zeigt dieses Buch. Gelungene Beispiele, Grafiken und Cartoons veranschaulichen den Sachverhalt auf lebendige und kurzweilige Weise.

    Product details

    EAN/ISBN:
    9783834909480
    Edition:
    2008
    Medium:
    Paperback
    Number of pages:
    220
    Publication date:
    2008-07-28
    Publisher:
    Gabler Verlag
    Languages:
    german
    EAN/ISBN:
    9783834909480
    Edition:
    2008
    Medium:
    Paperback
    Number of pages:
    220
    Publication date:
    2008-07-28
    Publisher:
    Gabler Verlag
    Languages:
    german

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