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    Kommunikationsmanagement im Wandel: Beiträge aus 10 Jahren =mcminstitute

     
    From Miriam Meckel
    Kommunikationsmanagement im Wandel: Beiträge aus 10 Jahren =mcminstitute

    Description

    Repräsentative Forschungsarbeiten des =mcminstitute aus Anlass des 10jährigen Bestehens des Instituts für Medien- und Kommunikationsmanagement der Universität St. Gallen. Ehemalige und derzeitige Professoren und Projektleiter nehmen Stellung zu den Schwerpunkten: das digitale Medium, Medienwirtschaft, Kommunikationsmanagement sowie Medien für die Kommunikation.

    Product details

    EAN/ISBN:
    9783834909138
    Edition:
    2008
    Medium:
    Bound edition
    Number of pages:
    490
    Publication date:
    2008-05-15
    Publisher:
    Gabler Verlag
    Languages:
    german
    EAN/ISBN:
    9783834909138
    Edition:
    2008
    Medium:
    Bound edition
    Number of pages:
    490
    Publication date:
    2008-05-15
    Publisher:
    Gabler Verlag
    Languages:
    german

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