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    Geist!: Die Kraft der klugen Köpfe in Management und Marketing

     
    From Holger Rust
    Only 2 items left in stock
    Geist!: Die Kraft der klugen Köpfe in Management und Marketing

    Description

    Geist ist etwas anderes als Wissensmanagement und gepflegter Small-Talk in Business-Zirkeln. Geist ist unbezähmbar und unberechenbar, speist sich aus individueller Erfahrung und prägt den unverwechselbaren Charakter. Holger Rust schildert zahlreiche Beispiele für die Kraft der "intellektuellen Wertschöpfung", ohne die ein Unternehmen, ein Projekt, eine Karriere in Zukunft nicht mehr denkbar sind. Provozierend, spannend - ein großes Lesevergnügen.

    Product details

    EAN/ISBN:
    9783834903280
    Edition:
    2007
    Medium:
    Paperback
    Number of pages:
    204
    Publication date:
    2007-06-13
    Publisher:
    Gabler Verlag
    Languages:
    german
    EAN/ISBN:
    9783834903280
    Edition:
    2007
    Medium:
    Paperback
    Number of pages:
    204
    Publication date:
    2007-06-13
    Publisher:
    Gabler Verlag
    Languages:
    german

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