Unternehmenskulturen in globaler Interaktion: Analysen, Erfahrungen, Lösungsansätze

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Auf Basis einer qualitativen empirischen Studie (Interviews mit zahlreichen Managern aus neun multinationalen Unternehmen in den Regionen Deutschland/Schweiz, USA, Japan/Asien) diskutiert der Leitfaden Barrieren, Grenzen und Verbesserungspotential bei der Entwicklung einer transnationalen Unternehmenskultur.

Product details

EAN/ISBN:: 9783834900524
Edition:: 2007
Medium:: Bound edition
Number of pages:: 456
Publication date:: 2007-02-13
Publisher:: Gabler Verlag
Languages:: german

EAN/ISBN:: 9783834900524
Edition:: 2007
Medium:: Bound edition
Number of pages:: 456
Publication date:: 2007-02-13
Publisher:: Gabler Verlag
Languages:: german

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