Strategische Frühaufklärung: Vorbereitung auf eine ungewisse Zukunft am Beispiel des Luftverkehrs (Unternehmensführung & Controlling)

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Martin Roll erläutert, warum eine offene und teilweise informell gestaltete Frühaufklärung zielführender ist als stark strukturierte Systeme, und gibt konkrete Empfehlungen zum Aufbau einer strategischen Frühaufklärung in Airlines verschiedener Größe und in Unternehmen im Allgemeinen.

Product details

EAN/ISBN:: 9783824482542
Edition:: 2004
Medium:: Paperback
Number of pages:: 348
Publication date:: 2004-01-01
Publisher:: Deutscher Universitats-Verlag | GWV Fachverlage GmbH
Languages:: german

EAN/ISBN:: 9783824482542
Edition:: 2004
Medium:: Paperback
Number of pages:: 348
Publication date:: 2004-01-01
Publisher:: Deutscher Universitats-Verlag | GWV Fachverlage GmbH
Languages:: german

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