Dienstehändler im Markt für festnetzbasierte Telefondienste. Eine empirisch fundierte wettbewerbsstrategische Analyse

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Auf der Grundlage des markt- und ressourcenbasierten Forschungsansatzes des strategischen Managements nimmt Sven W. Massengeil eine konzeptionelle Untersuchung wettbewerbsstrategischer Handlungsoptionen sowie eine empirische Erfolgsfaktorenanalyse vor.

Product details

EAN/ISBN:: 9783824474806
Edition:: 1. Aufl.
Medium:: Paperback
Number of pages:: 313
Publication date:: 2001-10-29
Publisher:: Deutscher Universitäts-Verlag

EAN/ISBN:: 9783824474806
Edition:: 1. Aufl.
Medium:: Paperback
Number of pages:: 313
Publication date:: 2001-10-29
Publisher:: Deutscher Universitäts-Verlag

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