Wirkung Integrierter Kommunikation: Ein Verhaltenswissenschaftlicher Ansatz für die Werbung

Description

integrierten Kom munikation. Sie miissen von Untemehmen als nicht-beeinfluBbares Datum akzeptiert werden. MaBnahmen zur Gestaltung der integrierten Kommunikation sind an diese extemen Rahmenbedingungen anzupassen.

Product details

EAN/ISBN:: 9783824467747
Edition:: 1998
Medium:: Paperback
Number of pages:: 484
Publication date:: 1998-01-01
Publisher:: Deutscher Universitats Verlag
Languages:: german

EAN/ISBN:: 9783824467747
Edition:: 1998
Medium:: Paperback
Number of pages:: 484
Publication date:: 1998-01-01
Publisher:: Deutscher Universitats Verlag
Languages:: german

Shipping

Buy on Amazon

The edition supplied may vary.

Currently sold out

More from Franz-Rudolf Esch

Marketing: Eine managemen…

€4.49

Strategie und Technik des…

€27.99

Identität: Das Rückgrat s…

€12.49

Best Practice der Markenf…

€21.99

Marketing: Eine managemen…

€3.54

Wirkung integrierter Komm…

€84.99

Customer Service

Hotline

+49 30 488 288 200
Monday - Friday: 09.00 - 18.00 hr

International

Order safely

medimops magazine

The new medimops magazine

About us

Newsletter

Special offers, vouchers and much more! Subscribe to the newsletter and get a one-off 10% discount on your next purchase. By subscribing to the newsletter, you consent to your data being used by advertising partners for newsletter tracking and cross-channel advertising purposes in order to provide you with personalized recommendations and advertising. You can revoke your consent at any time with future effect. You can find further information in the data protection declaration.

Do you want to find out more?

Secure payment

Shipping partner

You can also find us here