Strategische Planung für Anbieter von Abonnementfernsehen (Gabler Edition Wissenschaft) (German Edition)

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Der Autor stellt u.a. Teilstrategien für die Beschaffung und Aufbereitung der Programme, für Marketing und Vertrieb, für die Weiterentwicklung der Übertragungs- und Empfangsmöglichkeiten sowie für den Kundendienst vor.

Product details

EAN/ISBN:: 9783824463121
Edition:: 1996
Medium:: Paperback
Number of pages:: 300
Publication date:: 1996-04-15
Publisher:: Deutscher Universitätsverlag

EAN/ISBN:: 9783824463121
Edition:: 1996
Medium:: Paperback
Number of pages:: 300
Publication date:: 1996-04-15
Publisher:: Deutscher Universitätsverlag

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