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Business Model Management: Design - Instrumente - Erfolgsfaktoren von Geschäftsmodellen

 
From Wirtz, Bernd W.
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Business Model Management: Design - Instrumente - Erfolgsfaktoren von Geschäftsmodellen

Description

Dieses Buch zeigt, dass Business Models eine hohe Bedeutung und Verwendung in der Unternehmenspraxis haben. Seit einigen Jahren werden diese auch im Forschungsbereich mit zunehmenden Interesse behandelt. Das Buch gibt einen umfassenden Überblick zum State of the Art. Es zeigt Managementinstrumente und erfolgreiche Fallstudien für Business Model Management.

Product details

EAN/ISBN:
9783658186685
Edition:
4., aktualisierte u. überarb. Aufl. 2018
Medium:
Bound edition
Number of pages:
436
Publication date:
2017-12-05
Publisher:
Springer Gabler
EAN/ISBN:
9783658186685
Edition:
4., aktualisierte u. überarb. Aufl. 2018
Medium:
Bound edition
Number of pages:
436
Publication date:
2017-12-05
Publisher:
Springer Gabler

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