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    Wie nutze ich E-Mail und Newsletter zur Gästekommunikation?: Kostengünstiges Beziehungsmarketing über elektronische Medien

     
    From Karina Matejcek
    Only 1 items left in stock
    Wie nutze ich E-Mail und Newsletter zur Gästekommunikation?: Kostengünstiges Beziehungsmarketing über elektronische Medien

    Description

    Immer mehr Gäste informieren sich vorab per Internet über Angebote und Leistungen, E-Mail ist ein wichtiges Instrument des Dialogs geworden. Doch viele Hotels und gastronomische Betriebe schöpfen das Potenzial von Newslettern und E-Mail-Marketing bislang nicht aus. Dieses Buch führt Schritt für Schritt zur individuellen Strategie, um mit E-Mail Stammgäste zu binden und neue Kundengruppen anzusprechen.

    Product details

    EAN/ISBN:
    9783636014870
    Edition:
    1
    Medium:
    Bound
    Number of pages:
    160
    Publication date:
    2007-06-20
    Publisher:
    Redline Wirtschaftsverlag
    Languages:
    german
    EAN/ISBN:
    9783636014870
    Edition:
    1
    Medium:
    Bound
    Number of pages:
    160
    Publication date:
    2007-06-20
    Publisher:
    Redline Wirtschaftsverlag
    Languages:
    german

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    Used - very good
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