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    Sozial und ökonomisch handeln: Corporate Social Responsibility kleiner und mittlerer Unternehmen (Campus Forschung)

     
    From Bettina Stoll
    Only 1 items left in stock
    Sozial und ökonomisch handeln: Corporate Social Responsibility kleiner und mittlerer Unternehmen (Campus Forschung)

    Description

    Corporate Social Responsibility (CSR) ist entgegen weit verbreiteter Parolen kein reiner Kostenfaktor. Vielmehr bietet dieses Konzept, das ökonomische und soziale Prinzipien vereint, zweifachen Gewinn: für die Gesellschaft und für das Unternehmen. Dies gilt auch und besonders für kleine und mittlere Unternehmen. Bettina Stoll stellt speziell für diese Firmen Handlungsbeispiele, -strategien und -prinzipien für eine wirksame CSR vor.

    Product details

    EAN/ISBN:
    9783593389042
    Edition:
    1
    Medium:
    Bound
    Number of pages:
    347
    Publication date:
    2009-05-11
    Publisher:
    Campus Verlag
    Languages:
    german
    EAN/ISBN:
    9783593389042
    Edition:
    1
    Medium:
    Bound
    Number of pages:
    347
    Publication date:
    2009-05-11
    Publisher:
    Campus Verlag
    Languages:
    german

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