Innovationsmanagement: Kreativitatstechniken fur den unternehmerischen Erfolg: Kreativitätstechniken für den unternehmerischen Erfolg

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Unternehmen, die ihr Kreativitätspotential nutzen, können schnell und gewinnbringend kundengerechte Innovationen am Markt plazieren. Dazu bietet das Buch die geeigneten Kreativitätstechniken an, die individuell oder in interdisziplinären Gruppen einsetzbar sind.

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EAN/ISBN:: 9783540605720
Edition:: 1996
Medium:: Paperback
Number of pages:: 284
Publication date:: 2008-10-10
Publisher:: Springer Berlin Heidelberg
Languages:: german

EAN/ISBN:: 9783540605720
Edition:: 1996
Medium:: Paperback
Number of pages:: 284
Publication date:: 2008-10-10
Publisher:: Springer Berlin Heidelberg
Languages:: german

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