Kundenzufriedenheit: Wie Kundentreue im Dienstleistungsbereich die Rentabilität steigert

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Die vorgestellten Techniken und Instrumente zeigen anschaulich, wie man Kunden gewinnt und langfristig bindet. Das Buch nimmt die Essenz der besten Bücher zum Thema und führt sie erstmals in einem geschlossenen Überblick zusammen.

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EAN/ISBN:: 9783540593980
Edition:: 1996
Medium:: Bound edition
Number of pages:: 211
Publication date:: 1995-11-28
Publisher:: Springer
Languages:: german

EAN/ISBN:: 9783540593980
Edition:: 1996
Medium:: Bound edition
Number of pages:: 211
Publication date:: 1995-11-28
Publisher:: Springer
Languages:: german

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