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    Politik im Spot-Format: Zur Semantik, Pragmatik und Ästhetik politischer Werbung in Deutschland

     
    From Andreas Dörner
    Only 1 items left in stock
    Politik im Spot-Format: Zur Semantik, Pragmatik und Ästhetik politischer Werbung in Deutschland

    Description

    Wahlwerbespots sind eine eigene Form des politischen Marketing. In diesem Sammelband wird die politische Wahlwerbung der Parteien im Fernsehen umfassend und interdisziplinär betrachtet und analysiert.

    Product details

    EAN/ISBN:
    9783531154084
    Edition:
    2008
    Medium:
    Paperback
    Number of pages:
    383
    Publication date:
    2007-10-25
    Publisher:
    VS Verlag für Sozialwissenschaften
    EAN/ISBN:
    9783531154084
    Edition:
    2008
    Medium:
    Paperback
    Number of pages:
    383
    Publication date:
    2007-10-25
    Publisher:
    VS Verlag für Sozialwissenschaften

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    €35.96
    Used - good
    €35.96
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