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    Wirtschaftspsychologie: Rahmenmodell, Konzepte, Anwendungsfelder

     
    From Erika Spieß
    Only 1 items left in stock
    Wirtschaftspsychologie: Rahmenmodell, Konzepte, Anwendungsfelder

    Description

    Dieses Buch ist sowohl für Studierende des Faches Wirtschaftspsychologie, für Lehrende als auch für interessierte Praktiker gedacht. Es bietet einen theoretischen Rahmen für das Fach und stellt wichtige Anwendungsfelder der Wirtschaftspsychologie vor wie z. B. die Prozesse des Kaufens und Verkaufens, Arbeitslosigkeit und interkulturelles Handeln in wirtschaftlichen Kontexten. Ebenso werden wirtschaftspsychologisch relevante psychologische Konzepte eingeführt.

    Product details

    EAN/ISBN:
    9783486576603
    Medium:
    Bound edition
    Number of pages:
    224
    Publication date:
    2004-10-27
    Publisher:
    Oldenbourg Wissenschaftsverlag
    Languages:
    german
    EAN/ISBN:
    9783486576603
    Medium:
    Bound edition
    Number of pages:
    224
    Publication date:
    2004-10-27
    Publisher:
    Oldenbourg Wissenschaftsverlag
    Languages:
    german

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