Innovations und Projektmanagement. Von der strategischen Konzeption bis zur operativen Umsetzung.

Description

Jürgen Horsch erläutert praxisorientiert die für ein interdisziplinäres und funktionsübergreifendes Innovations- und Projektmanagement notwendigen strategischen Erfolgsfaktoren und Instrumente, wie z.B. Portfolio-Analyse, Balanced Scorecard, Target Costing und Meilenstein-Trendanalyse.

Product details

EAN/ISBN:: 9783409123785
Edition:: 2003
Medium:: Paperback
Number of pages:: 356
Publication date:: 2003-04-29
Publisher:: Gabler
Languages:: german

EAN/ISBN:: 9783409123785
Edition:: 2003
Medium:: Paperback
Number of pages:: 356
Publication date:: 2003-04-29
Publisher:: Gabler
Languages:: german

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