Guerilla Deals: Die Psychologie des subtilen Verkaufens

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Für jeden Geschäftsabschluss braucht es Fingerspitzengefühl. Für den wirklich großen Fisch, den ganz dicken Brocken, braucht es mehr. Levinson und Hendon sind die Experten für Verhandlungsführung. Für sie ist jede Verkaufssituation eine Schlacht, die man strategisch planen muss. Der Kunde ist das Opfer, das Wild, das es zu erlegen
gilt. Die Autoren zeigen die geheimen Techniken, die subtilen und manipulativen Tricks, wie man auch den schwierigsten Kunden überzeugt.

Product details

EAN/ISBN:: 9783280055144
Medium:: Bound edition
Number of pages:: 256
Publication date:: 2014-04-01
Publisher:: Orell Füssli
Languages:: german

EAN/ISBN:: 9783280055144
Medium:: Bound edition
Number of pages:: 256
Publication date:: 2014-04-01
Publisher:: Orell Füssli
Languages:: german

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