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    Direktmarketing aus erster Hand: Zehn Pioniere und ihre Erfolgsgeschichten (German Edition)

     
    From Andreas Scherfke
    Direktmarketing aus erster Hand: Zehn Pioniere und ihre Erfolgsgeschichten (German Edition)

    Description

    Ein einzigartiges Werk, das kenntnisreich die Entwicklung des Direktmarketing von 1945 bis heute nachzeichnet und viele neue Impulse für die konkrete Umsetzung gibt. Höhepunkt des Buches sind Interviews mit zehn führenden Köpfen der Branche.

    Product details

    EAN/ISBN:
    9783322822390
    Edition:
    Softcover reprint of the original 1st ed. 1999
    Medium:
    Paperback
    Number of pages:
    184
    Publication date:
    2012-07-31
    Publisher:
    Gabler Verlag
    Languages:
    german
    EAN/ISBN:
    9783322822390
    Edition:
    Softcover reprint of the original 1st ed. 1999
    Medium:
    Paperback
    Number of pages:
    184
    Publication date:
    2012-07-31
    Publisher:
    Gabler Verlag
    Languages:
    german

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