Revenue Management im Hotel: Von Kennzahlen bis MICE am Beispiel erklärt (De Gruyter Studium)

Only 3 items left in stock

Description

Das Lehrbuch erklärt die Grundlagen und Feinheiten der Ertragssteuerung im Hotel: Zusammen mit drei Studenten, die ein Hotel übernehmen, lernt der Leser die wichtigsten Kennzahlen inklusive deren Berechnung, Bedeutung und Interpretation kennen und begleitet den Prozess von Forecast, Budget, Preisgestaltung, Segmentierung im Hotel. Ein eigenes Kapitel beschäftigt sich mit dem sehr jungen Thema des Revenue Managements für den Event-(MICE)-Bereich.

Product details

EAN/ISBN:: 9783110582277
Medium:: Paperback
Number of pages:: 133
Publication date:: 2018-04-23
Publisher:: De Gruyter Oldenbourg

EAN/ISBN:: 9783110582277
Medium:: Paperback
Number of pages:: 133
Publication date:: 2018-04-23
Publisher:: De Gruyter Oldenbourg

Shipping

Buy on Amazon

The edition supplied may vary.

Condition

Learn more

Condition€20.20

available immediately

New €24.95 You save €4.75 (19%)

€20.20

incl. VAT, plus Shipping costs

Checked second-hand items
Free shipping from €19
With you in 2-4 working days

Customer Service

Hotline

+49 30 488 288 200
Monday - Friday: 09.00 - 18.00 hr

International

Order safely

medimops magazine

The new medimops magazine

About us

Newsletter

Special offers, vouchers and much more! Subscribe to the newsletter and get a one-off 10% discount on your next purchase. By subscribing to the newsletter, you consent to your data being used by advertising partners for newsletter tracking and cross-channel advertising purposes in order to provide you with personalized recommendations and advertising. You can revoke your consent at any time with future effect. You can find further information in the data protection declaration.

Do you want to find out more?

Secure payment

Shipping partner

You can also find us here