Nachhaltigkeits - Marketing - Management

Only 1 items left in stock

Description

Kulturwandelbezogenes Nachhaltigkeits-Marketing-Management ist ein neues Konzept, dasnetzwerkartige Managementanforderungen in den Bereichen Strategie, Realisation und Praxis stellt. Es verlangt in den verschiedenen Unternehmensteilbereichen eine neue strategische und operative Ausrichtung auf die Kulturwerte von Zielgruppen. Praxisbezogen verdeutlichen Beispiele aus einem CSR-Wettbewerb die erzielbaren Wettbewerbsvorteile.

Product details

EAN/ISBN:: 9783110376876
Edition:: 1.,
Medium:: Paperback
Number of pages:: 556
Publication date:: 2015-09-25
Publisher:: De Gruyter Oldenbourg
Languages:: german

EAN/ISBN:: 9783110376876
Edition:: 1.,
Medium:: Paperback
Number of pages:: 556
Publication date:: 2015-09-25
Publisher:: De Gruyter Oldenbourg
Languages:: german

Shipping

Buy on Amazon

The edition supplied may vary.

Condition

Learn more

Condition€3.99

Used - good

€3.99

available immediately

New €39.95 You save €35.96 (90%)

€3.99

incl. VAT, plus Shipping costs

Checked second-hand items
Free shipping from €19
With you in 2-4 working days

More from Christin Emrich

LISREL Interaktiv: Einfüh…

€70.00

Interkulturelles Manageme…

€34.54

Prozessmanagement und Unt…

€54.99

Multi-Channel-Communicati…

€2.49

Interkulturelles Marketin…

€59.99

Customer Service

Hotline

+49 30 488 288 200
Monday - Friday: 09.00 - 18.00 hr

International

Order safely

medimops magazine

The new medimops magazine

About us

Newsletter

Special offers, vouchers and much more! Subscribe to the newsletter and get a one-off 10% discount on your next purchase. By subscribing to the newsletter, you consent to your data being used by advertising partners for newsletter tracking and cross-channel advertising purposes in order to provide you with personalized recommendations and advertising. You can revoke your consent at any time with future effect. You can find further information in the data protection declaration.

Do you want to find out more?