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    Global Marketing Management

     
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    Global Marketing Management

    Description

    For courses in International Marketing and Global Marketing.

    This is the leading MBA text in international marketing—with comprehensive cases.

    Product details

    EAN/ISBN:
    9780273768685
    Edition:
    8th edition.
    Medium:
    Paperback
    Number of pages:
    479
    Publication date:
    2013-06-20
    Publisher:
    Prentice Hall
    Languages:
    english
    EAN/ISBN:
    9780273768685
    Edition:
    8th edition.
    Medium:
    Paperback
    Number of pages:
    479
    Publication date:
    2013-06-20
    Publisher:
    Prentice Hall
    Languages:
    english

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