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    Global Marketing

     
    From Keegan, Warren J.
    Only 1 items left in stock
    Global Marketing

    Description

    For undergraduate and graduate global marketing courses. The excitement, challenges, and controversies of global marketing. Global Marketing strives to reflect current issues and events while offering conceptual and analytical tools that will help readers apply the 4Ps to global marketing.

    Product details

    EAN/ISBN:
    9780273766711
    Edition:
    7th edition.
    Medium:
    Paperback
    Number of pages:
    592
    Publication date:
    2012-03-29
    Publisher:
    Prentice Hall
    Languages:
    english
    EAN/ISBN:
    9780273766711
    Edition:
    7th edition.
    Medium:
    Paperback
    Number of pages:
    592
    Publication date:
    2012-03-29
    Publisher:
    Prentice Hall
    Languages:
    english

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    €2.62
    Used - very good
    €2.62
    Used - good
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