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    Luxury Strategy in Action

     
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    Luxury Strategy in Action

    Description

    Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.

    Product details

    EAN/ISBN:
    9780230354548
    Edition:
    2012
    Medium:
    Bound edition
    Number of pages:
    205
    Publication date:
    2011-12-02
    Publisher:
    Palgrave Macmillan
    Languages:
    english
    EAN/ISBN:
    9780230354548
    Edition:
    2012
    Medium:
    Bound edition
    Number of pages:
    205
    Publication date:
    2011-12-02
    Publisher:
    Palgrave Macmillan
    Languages:
    english

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