The Art of the Pitch: Persuasion and Presentation Skills that Win Business

Description

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.

Product details

EAN/ISBN:: 9780230120518
Edition:: 2012
Medium:: Bound edition
Number of pages:: 256
Publication date:: 2012-01-12
Publisher:: Palgrave Macmillan
Languages:: english

EAN/ISBN:: 9780230120518
Edition:: 2012
Medium:: Bound edition
Number of pages:: 256
Publication date:: 2012-01-12
Publisher:: Palgrave Macmillan
Languages:: english

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