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The DNA of Customer Experience: How Emotions Drive Value

 
From C. Shaw
The DNA of Customer Experience: How Emotions Drive Value

Description

As the World Thought Leaders on Customer Experience, Colin Shaw and the team at Beyond Philosophy have undertaken more than 18 months of groundbreaking research to discover the emotions that drive and destroy value in an organization, and can now disclose the empirical link between evoking these emotions and substantial financial returns.

Product details

EAN/ISBN:
9780230500006
Edition:
2007
Medium:
Bound edition
Number of pages:
166
Publication date:
2007-05-10
Publisher:
Palgrave Macmillan
Languages:
english
Manufacturer:
Unknown
EAN/ISBN:
9780230500006
Edition:
2007
Medium:
Bound edition
Number of pages:
166
Publication date:
2007-05-10
Publisher:
Palgrave Macmillan
Languages:
english
Manufacturer:
Unknown

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