Chloe (Memoire)

A leading brand in women's ready-to-wear, Chloe remains a symbol of new fashion: modern, feminine, with a Left Bank spirit. Chloe presented its debut collection at Cafe Flore in 1956 with a few simple and elegant models. For the first time, fashion came down to the street and touched the hearts of women. Chloe's casual chic, soft materials and prints created a phenomenon. Ahead of her time, Chloe went on to give young creators the opportunity to become stars. The face of Chloe is now that of a sensual and feminine woman. In the nearly fifty years since its creation, the Chloe fashion house has not aged, but continually rises to the challenge of the times.