Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World (Lessons from Microsoft, Apple, Intel, Google, ... (Clarendon Lectures in Management Studies)

Description

What enables businesses to succeed over the long haul and through changes in markets and technologies? Drawing on 30 years' research into some of the world's most successful companies - Microsoft, Apple, Intel, Google, Toyota - Cusumano distils six fundamental principles to equip businesses to survive and thrive in today's rapidly-changing markets.

Product details

EAN/ISBN:: 9780199657780
Edition:: Reprint
Medium:: Paperback
Number of pages:: 388
Publication date:: 2012-09-08
Publisher:: Oxford University Press, USA

EAN/ISBN:: 9780199657780
Edition:: Reprint
Medium:: Paperback
Number of pages:: 388
Publication date:: 2012-09-08
Publisher:: Oxford University Press, USA

Shipping

Buy on Amazon

The edition supplied may vary.

Currently sold out

More from Cusumano, Michael A.

Microsoft Secrets: How th…

€3.49

Customer Service

Hotline

+49 30 488 288 200
Monday - Friday: 09.00 - 18.00 hr

International

Order safely

medimops magazine

The new medimops magazine

About us

Newsletter

Special offers, vouchers and much more! Subscribe to the newsletter and get a one-off 10% discount on your next purchase. By subscribing to the newsletter, you consent to your data being used by advertising partners for newsletter tracking and cross-channel advertising purposes in order to provide you with personalized recommendations and advertising. You can revoke your consent at any time with future effect. You can find further information in the data protection declaration.

Do you want to find out more?

Secure payment

Shipping partner

You can also find us here