Global Strategic Management

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Global Strategic Management gives students a thorough understanding of the wide range of theories and research in this area, providing a wealth of short and full-length case studies of successful global companies from the EU, USA and emerging economies. New chapter on 'Knowledge and Innovation'.

Product details

EAN/ISBN:: 9780199543939
Edition:: 2nd edition.
Medium:: Paperback
Number of pages:: 422
Publication date:: 2011-03-17
Publisher:: Oxford University Press
Languages:: english

EAN/ISBN:: 9780199543939
Edition:: 2nd edition.
Medium:: Paperback
Number of pages:: 422
Publication date:: 2011-03-17
Publisher:: Oxford University Press
Languages:: english

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