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Thomas Breyer-Mayländer
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Marketing in general
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Medienmarketing
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Thomas Breyer-Mayländer
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Stadtmarketing: Grundlagen, Analysen, Praxis
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Thomas Breyer-Mayländer
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Die Kultur der Macht: Politische Kommunikation zwischen Artefakten, Manipulation und Repräsentation (Hamburger Schriften zur Marketingforschung)
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Thomas Breyer-Mayländer
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