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Digitalisierung der Customer Journey
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Wright, Stephen J.
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Professionelles Lead Management: Schritt für Schritt zu neuen Kunden: Eine agile Reise durch Marketing, Vertrieb und IT
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Jens Fuderholz
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Die 5-Sterne-Strategie: Exzellentes Beschwerdemanagement in Zeiten von Online-Bewertungen
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Zehra Sirin
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Verkaufskompetenz Mensch: Gewinnerstrategien für Top-Verkäufer
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Rainer Skazel
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Sales!: 11 Erfolgsfaktoren im B2B-Vertrieb
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Hartmut Sieck
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Instagram Marketing: Ein erfolgreiches Instagram Business aufbauen mit Instagram Marketing
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Consulting, MP Online
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CRM For Dummies
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Lars Helgeson
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Relationship Commerce: Wie Sie langfristige Kundenbeziehungen aufbauen und Ihren Umsatz steigern
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Willi Ibbeken
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Wir sind bedient.: 26 Frauen über harte Jobs und irre Kunden
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Alena Schröder
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Beschwerdemanagement: Reklamationen als Chancen nutzen / Professionell reagieren / Kunden zufrieden stellen
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Michael Brückner
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Grundlagen des CRM: Strategie, Geschäftsprozesse und IT-Unterstützung
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Hajo Hippner
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AGILE EVOLUTION: Eine Anleitung zur agilen Transformation
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Marko Lasnia
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Mein Freund, der Kunde: Ohne Tricks und Fallen Kunden gewinnen und behalten
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Jürgen Frey
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The Customer Success Economy: Why Every Aspect of Your Business Model Needs A Paradigm Shift
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Nick Mehta
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The Forever Transaction: How To Build A Subscription Model So Compelling, Your Customers Will Never Want To Leave
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Baxter, Robbie Kellman
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Google Ads: Von Google Analytics über Google Shopping bis zu Google Adwords - in diesem Ratgeber findest du alles, was du über Google wissen musst.
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Consulting, MP Online
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Vertriebscontrolling: So steuern Sie Absatz, Umsatz und Gewinn (Edition Sales Excellence)
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Mario Pufahl
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Das Fan-Prinzip: Mit emotionaler Kundenbindung Unternehmen erfolgreich steuern
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Roman Becker
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Praxishandbuch Kundenzufriedenheit: Grundlagen - Messverfahren - Managementinstrumente
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Bert Niewerth
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DABS-Verkauf: Be different or die!
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Ben Said, Daniela A.
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Salesforce for Beginners: A step-by-step guide to creating, managing, and automating sales and marketing processes
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Sharif Shaalan
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Akquise-Impulse: Motivieren - überzeugen - verkaufen
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Dirk Kreuter
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Magnet-Marketing
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Alexander Christiani
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TUNE: Neue Wege zu Kundengewinnung und -bindung
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Klaus Kobjoll
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Integriertes Marketing-, Vertriebs- und Kundenmanagement
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Richard Hofmaier
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Fette Beute für Trainer und Berater Wie Sie "Noch-nicht-Kunden" Ihre Leistung schmackhaft machen
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Bernhard Kuntz
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CRM für Online-Shops: Make Big Data Small - Erfolgreiches Customer Relationship Management im E-Commerce (mitp Business)
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Olga Walter
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Customer Relationship Management (CRM) in der Praxis: Begriffe, Grundlagen, Verfahren - Von Analyse bis Zufriedenheit
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Müller C.R.
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Bewertung von Kundenbindungsstrategien in B-to-B-Märkten: Methodik und Praktische Anwendung (neue betriebswirtschaftliche forschung (nbf))
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Thomas Werani
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