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Handbuch Web Mining im Marketing: Konzepte, Systeme, Fallstudien (XBusiness Computing)
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Hajo Hippner
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Qualität durch Kooperation: Interne und externe Kunden-Lieferanten-Beziehungen
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Gunther Reinhart
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Customer Centered Growth: Five Proven Strategies for Building Competitive Advantage (Century business)
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Whiteley, R. C.
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Customer Capitalism: The New Business Model of Increasing Returns in New Market Spaces
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Sandra Vandermerwe
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Customer Specific Marketing: The New Power in Retailing
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Woolf, Brian P.
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Opt-In Marketing
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Ernan Roman
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Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results
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Reed, Wendy Foegen
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Customers First: Dominate Your Market by Winning Them Over Where It Counts the Most
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Bueno, Bolivar J.
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Creative Cost-Benefits Reinvention: How to Reverse Commoditization Hell in the Age of Customer Capitalism (Postcolonial Studies in Education)
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Business is a Contact Sport
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Tom Richardson
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Superfandom: How Our Obsessions Are Changing How We Buy and Who We Are: How Our Obsessions Are Changing What We Buy and Who We Are
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Zoe Fraade-Blanar
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Dynamics of Service: Reflections on the Changing Nature of Customer/Provider Interactions (Jossey Bass Business & Management Series)
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Gutek, Barbara A.
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Integrated Account Management: How Business-To-Business Marketers Maximize Customer Loyalty and Profitability
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Peck, Mark A.
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The Value Network: Integrating the Five Critical Processes That Create Customer Satisfaction
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Advanced Database Marketing: Innovative Methodologies and Applications for Managing Customer Relationships
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Kristof Coussement
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Bankstrategien im Firmenkundengeschäft: Konzeption - Management - Dimensionen. Mit Beispielen aus der Praxis
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Börner, Christoph J.
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Eurasian Business Perspectives: Proceedings of the 25th Eurasia Business and Economics Society Conference (Eurasian Studies in Business and Economics, 12/2)
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Bilgin, Mehmet Huseyin
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Die Akzeptanz von algorithmischer Steuerung im Vertrieb
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Hauk, Hannah Livia
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Benchmarking im Vertrieb des Technischen Handels.: Ergebnisse einer mehrjährigen Studienreihe.
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Heiko Wrobel
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Absolute Customer Care
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Andre Papmehl
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Online-Marketing: GfA - Kompendium für Startups
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Jansen, Brigitte E.S.
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Das "HoGaBind"-Prinzip - Hotel Gäste Bindung: in Hotels und Gästehäusern
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Tobias Greilich
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PRAXISTIPPS Kundenkommunikation - Digitalisiert Euch! (voice compass: PRAXISTIPPS Kundenkommunikation)
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Detlev Artelt
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