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Markencontrolling: Ein verhaltensorientierter Beitrag zur Rationalitätssicherung einer identitätsorientierten Markenführung (Schriften des Center for ... Center for Controlling & Management (CCM))
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Stephan Braun
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Interne Kundenorientierung des Controllerbereichs: Messung - Erfolgsauswirkungen - Determinanten (Schriften des Center for Controlling & Management (CCM), Band 22)
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Dennis Spillecke
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Vermeidung des Earnings Management der Umsatzerlöse: Eine ökonomische Analyse der internationalen Rechnungslegungsnormen (Rechnungswesen und Unternehmensüberwachung)
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Christian Herold
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