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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
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Eric Ries
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This is Marketing: You Can’t Be Seen Until You Learn To See
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Seth Godin
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Measure What Matters: OKRs: The Simple Idea that Drives 10x Growth
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John Doerr
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The Five Dysfunctions of a Team: A Leadership Fable (J-B Lencioni Series)
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Lencioni, Patrick M.
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INSPIRED: How to Create Tech Products Customers Love
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Marty Cagan
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The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
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Ben Horowitz
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The Lean Startup: How Constant Innovation Creates Radically Successful Businesses: How Relentless Change Creates Radically Successful Businesses
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Eric Ries
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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
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Allan Dib
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Disciplined Entrepreneurship Workbook
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Bill Aulet
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The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
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Rob Fitzpatrick
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
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Kim, W. Chan
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Traction: How Any Startup Can Achieve Explosive Customer Growth
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Gabriel Weinberg
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The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction and Value
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Heskett, James L.
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New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development
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Mike Weinberg
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Grinding It Out: The Making of Mcdonalds
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Ray Kroc
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Side Hustle: Build a Side Business and Make Extra Money – Without Quitting Your Day Job
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Chris Guillebeau
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Zone to Win: Organizing to Compete in an Age of Disruption
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Moore, Geoffrey A.
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The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
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Dan Olsen
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Secrets of Sand Hill Road: Venture Capital―and How to Get It
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Scott Kupor
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Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
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Jake Knapp
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Passion Into Profit: How to Make Big Money From Who You Are and What You Know
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Andy Harrington
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Jab, Jab, Jab, Right Hook
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Gary Vaynerchuk
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UNSCRIPTED: Life, Liberty, and the Pursuit of Entrepreneurship
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MJ DeMarco
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Maslow on Management (Business)
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Maslow, Abraham H.
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Good Services: How to Design Services That Work
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Lou Downe
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The Automatic Customer: Creating a Subscription Business in Any Industry
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John Warrillow
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Lean Analytics: Use Data to Build a Better Startup Faster (Lean (O'Reilly))
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Alistair Croll
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