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Sonstige+EinbändeMarketing
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Value Merchants: Demonstrating and Documenting Superior Value in Business Markets
Value Merchants: Demonstrating and Documenting Superior Value in Business Markets
from  Anderson, James C.Used - goodBook - Used - good
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Consumer Behaviour
Consumer Behaviour
from  Zubin SethnaUsed - very goodBook - Used - very good
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Cross-Selling Success: A Rainmaker's Guide to Professional Account Development
Cross-Selling Success: A Rainmaker's Guide to Professional Account Development
from  Ford HardingUsed - goodBook - Used - good
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The Fundamentals of Digital Fashion Marketing
The Fundamentals of Digital Fashion Marketing
from  Clare HarrisUsed - goodBook - Used - good
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Sales Excellence: Systematic Sales Management (Management for Professionals)
Sales Excellence: Systematic Sales Management (Management for Professionals)
from  Christian HomburgUsed - very goodBook - Used - very good
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Scoring Points: How Tesco Continues to Win Customer Loyalty
Scoring Points: How Tesco Continues to Win Customer Loyalty
from  Clive HumbyUsed - very goodBook - Used - very good
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Tilt: Shifting Your Strategy from Products to Customers
Tilt: Shifting Your Strategy from Products to Customers
from  Niraj DawarUsed - goodBook - Used - good
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Fascinate: Your 7 Triggers to Persuasion and Captivation
Fascinate: Your 7 Triggers to Persuasion and Captivation
from  Sally HogsheadUsed - goodBook - Used - good
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Global Marketing and Advertising: Understanding Cultural Paradoxes
Global Marketing and Advertising: Understanding Cultural Paradoxes
from  Marieke de MooijUsed - very goodBook - Used - very good
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Future of Competition: Co-creating Unique Value with Customers
Future of Competition: Co-creating Unique Value with Customers
from  Prahalad, C. K.Used - very goodBook - Used - very good
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The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
from  Jean-Noël KapfererUsed - very goodBook - Used - very good
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The Shopper Marketing Revolution: Consumer - Shopper - Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper
The Shopper Marketing Revolution: Consumer - Shopper - Retailer: How Marketing Must Reinvent Itself in the Age of the Shopper
from  Toby DesforgesUsed - very goodBook - Used - very good
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Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth
Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth
from  McGrath, Rita GuntherUsed - goodBook - Used - good
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Customers the Day After Tomorrow: How to Attract Customers in a World of AI, Bots and Automation
Customers the Day After Tomorrow: How to Attract Customers in a World of AI, Bots and Automation
from  Steven Van BelleghemUsed - very goodBook - Used - very good
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Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers: What Seven Deep Metaphors Reveal About the Minds of Consumers
Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers: What Seven Deep Metaphors Reveal About the Minds of Consumers
from  Gerald ZaltmanUsed - very goodBook - Used - very good
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Questions are the Answers: How to Get to Yes in Network Marketing
Questions are the Answers: How to Get to Yes in Network Marketing
from  Allan PeaseUsed - very goodBook - Used - very good
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Marketing: An Introduction
Marketing: An Introduction
from  Gary ArmstrongUsed - very goodBook - Used - very good
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HBR's 10 Must Reads 2018: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Customer Loyalty Is Overrated") (HBR's 10 Must Reads)
HBR's 10 Must Reads 2018: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Customer Loyalty Is Overrated") (HBR's 10 Must Reads)
from  Harvard Business ReviewUsed - goodBook - Used - good
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Beating the Commodity Trap: How to Maximize Your Competitive Position and Increase Your Pricing Power
Beating the Commodity Trap: How to Maximize Your Competitive Position and Increase Your Pricing Power
from  D'Aveni, Richard AnthonyUsed - very goodBook - Used - very good
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The Contagious Commandments: Ten Steps to Brand Bravery
The Contagious Commandments: Ten Steps to Brand Bravery
from  Paul Kemp-RobertsonUsed - very goodBook - Used - very good
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Understanding Bitcoin: Cryptography, Engineering and Economics (Wiley Finance Series, Band 1)
Understanding Bitcoin: Cryptography, Engineering and Economics (Wiley Finance Series, Band 1)
from  Pedro FrancoUsed - very goodBook - Used - very good
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International Marketing
International Marketing
from  Pervez GhauriUsed - very goodBook - Used - very good
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China CEO: Voices of Experience from 20 International Business Leaders
China CEO: Voices of Experience from 20 International Business Leaders
from  Fernandez, Juan AntonioUsed - goodBook - Used - good
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Craft a Home
Craft a Home
from  gestaltenUsed - very goodBook - Used - very good
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The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business (Quintessence Series)
The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business (Quintessence Series)
from  Philip KotlerUsed - very goodBook - Used - very good
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Entrepreneur's Guide To The Lean Brand: How Brand Innovation Builds Passion, Transforms Organizations and Creates Value
Entrepreneur's Guide To The Lean Brand: How Brand Innovation Builds Passion, Transforms Organizations and Creates Value
from  Jeremiah GardnerUsed - goodBook - Used - good
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Marketing Communications: Interactivity, Communities and Content (Expo)
Marketing Communications: Interactivity, Communities and Content (Expo)
from  Chris FillUsed - goodBook - Used - good
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Creating Powerful Brands
Creating Powerful Brands
from  Leslie de ChernatonyUsed - very goodBook - Used - very good
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User Experience Is Brand Experience: The Psychology Behind Successful Digital Products and Services (Management for Professionals)
User Experience Is Brand Experience: The Psychology Behind Successful Digital Products and Services (Management for Professionals)
from  Felix van de SandUsed - very goodBook - Used - very good
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Whiteboard Selling: Empowering Sales Through Visuals
Whiteboard Selling: Empowering Sales Through Visuals
from  Corey SommersUsed - very goodBook - Used - very good
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