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Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist
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The Wallet Allocation Rule: Winning the Battle for Share
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What’s Mine is Yours: The Rise of Collaborative Consumption
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Managing Brand Equity: Capitalizing on the Value of a Brand Name
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Mapping Experiences: A Guide to Creating Value through Journeys, Blueprints, and Diagrams
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Behavioural Economics Saved My Dog: Life Advice for the Imperfect Human
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Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy…Create a Mass of Raving Fans…and Take Any Business to the Next Level
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Priceless: The Myth of Fair Value (and How to Take Advantage of It)
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Webs of Influence: The Psychology of Online Persuasion (2nd Edition)
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Big Data in Practice: How 45 successful companies used big data analytics to deliver extraordinary results
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Nudge: Improving Decisions about Health, Wealth, and Happiness
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Non Obvious Megatrends: How to See What Others Miss and Predict the Future
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Decoded: The Science Behind Why We Buy
Decoded: The Science Behind Why We Buy
from  Phil BardenUsed - very goodBook - Used - very good
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Herd: How to Change Mass Behaviour by Harnessing Our True Nature
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Consumer Behavior: Buying, Having, and Being, Global Edition
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Fascinate: Your 7 Triggers to Persuasion and Captivation
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The Complete Tightwad  Gazette
The Complete Tightwad Gazette
from  Amy DacyczynUsed - acceptableBook - Used - acceptable
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Consumerology, New Edition: The Truth about Consumers and the Psychology of Shopping
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The Satisfied Customer: Winners and Losers in the Battle for Buyer Preference
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Experiential Marketing: A Practical Guide to Interactive Brand Experiences
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Business Gamification For Dummies
Business Gamification For Dummies
from  Kris DugganUsed - very goodBook - Used - very good
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Phishing for Phools: The Economics of Manipulation and Deception
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Hooked: How to Build Habit-Forming Products
Hooked: How to Build Habit-Forming Products
from  Nir EyalUsed - very goodBook - Used - very good
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The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
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Consumption (Key Ideas (Routledge Paperback))
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The Revenge of Analog: Real Things and Why They Matter
The Revenge of Analog: Real Things and Why They Matter
from  David SaxUsed - very goodBook - Used - very good
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Building Strong Brands
Building Strong Brands
from  Aaker, David A.Used - very goodBook - Used - very good
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