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Married to the Brand: Why Consumers Bond with Some Brands for Life
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McEwen, William J.
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Secrets of the Moneylab: How Understanding People Will Increase Your Profits
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Kay-Yut Chen
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Consumption and Everyday Life (New Sociology)
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Mark Paterson
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Why People Buy
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John O'Shaughnessy
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Consumer Behaviour: A European Perspective (Business)
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Gerrit Antonides
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Eat Shop Paris: The Indispensible Guide to Stylishly Unique, Locally Owned Eating and Shopping: The Indispensible Guide to Stylishly Unique, Locally ... and Shopping Establishments (Eat.shop Guides)
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Jon Hart
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Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000: Running a Business in Today's Consumer-Driven World
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Pete Blackshaw
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Catalyst Code: The Strategies Behind the World's Most Dynamic Companies
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Evans, David S.
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Consumer-Oriented Business Design. The Case of Airport Management (Contributions to Management Science)
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Sonja Sulzmaier
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Superfandom: How Our Obsessions Are Changing How We Buy and Who We Are
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Zoe Fraade-Blanar
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Become a Personal Shopper [With CD-ROM] (FabJob Guides)
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McBride, Laura Harrison
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Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunities (Advances in Marketing, Customer Relationship Management, and E-services)
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Kaufmann, Hans Ruediger
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Marketing to the Entitled Consumer: How to Turn Unreasonable Expectations into Lasting Relationships
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Nick Worth
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Advertising and New Media
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Christina Spurgeon
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Consumer Behavior and Managerial Decision Making
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Kardes, Frank R.
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Counterfeiting Exposed: Protecting Your Brand and Customers (Business)
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Hopkins, David M.
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Ethnography for Marketers: A Guide to Consumer Immersion (NULL)
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Mariampolski, Dr. Hy
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Brand Gender: Increasing Brand Equity through Brand Personality
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Theo Lieven
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Impacting the Sensory Experience of Products: Experimental Studies on Perceived Quality (Forschungs-/Entwicklungs-/Innovations-Management)
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Christine Cowen-Elstner
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Toward Sustainable Communities: Resources for Citizens and Their Governments
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Mark Roseland
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Emotional Satisfaction of Customer Contacts (AUP Dissertation Series)
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Huseyin Gungor
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