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Married to the Brand: Why Consumers Bond with Some Brands for Life
Book€2.88
€2.88

Secrets of the Moneylab: How Understanding People Will Increase Your Profits
Book€1.72
€1.72

Consumption and Everyday Life (New Sociology)
Book€2.49
€2.49

Why People Buy
Why People Buy
from  John O'ShaughnessyUsed - very goodBook - Used - very good
Book€13.99
€13.99

Consumer Behaviour: A European Perspective (Business)
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Book€2.01
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Catalyst Code: The Strategies Behind the World's Most Dynamic Companies
Book€1.72
€1.72

Consumer-Oriented Business Design. The Case of Airport Management (Contributions to Management Science)
Book€3.49
€3.49

Superfandom: How Our Obsessions Are Changing How We Buy and Who We Are
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Book€5.99
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Become a Personal Shopper [With CD-ROM] (FabJob Guides)
Book€1.72
€1.72

Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunities (Advances in Marketing, Customer Relationship Management, and E-services)
New €172.50
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Marketing to the Entitled Consumer: How to Turn Unreasonable Expectations into Lasting Relationships
Book€1.72
€1.72

Advertising and New Media
Advertising and New Media
from  Christina SpurgeonUsed - goodBook - Used - good
Book€1.34
€1.34

Consumer Behavior and Managerial Decision Making
Book€3.99
€3.99

Counterfeiting Exposed: Protecting Your Brand and Customers (Business)
New €38.40
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Book€1.72
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New €38.40€1.72

Ethnography for Marketers: A Guide to Consumer Immersion (NULL)
New €104.80
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Book€6.99
You save €97.81 (93%)
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Brand Gender: Increasing Brand Equity through Brand Personality
New €139.09
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Book€47.99
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Impacting the Sensory Experience of Products: Experimental Studies on Perceived Quality (Forschungs-/Entwicklungs-/Innovations-Management)
New €53.49
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Book€1.99
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Toward Sustainable Communities: Resources for Citizens and Their Governments
Book€2.01
€2.01

Emotional Satisfaction of Customer Contacts (AUP Dissertation Series)
Book€8.49
€8.49