All categories
caret-down
cartcart

Popularity
Married to the Brand: Why Consumers Bond with Some Brands for Life
Book€2.88
€2.88

Secrets of the Moneylab: How Understanding People Will Increase Your Profits
Book€1.72
€1.72

Consumption and Everyday Life (New Sociology)
Book€2.49
€2.49

Why People Buy
Why People Buy
from  John O'ShaughnessyUsed - very goodBook - Used - very good
Book€13.49
€13.49

Consumer Behaviour: A European Perspective (Business)
New €103.10
You save €101.09 (98%)
Book€2.01
You save €101.09 (98%)
New €103.10€2.01



Catalyst Code: The Strategies Behind the World's Most Dynamic Companies
Book€1.72
€1.72

Consumer-Oriented Business Design. The Case of Airport Management (Contributions to Management Science)
Book€3.49
€3.49

Superfandom: How Our Obsessions Are Changing How We Buy and Who We Are
New €12.50
You save €7.51 (60%)
Book€4.99
You save €7.51 (60%)
New €12.50€4.99

Become a Personal Shopper [With CD-ROM] (FabJob Guides)
Book€1.72
€1.72

Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunities (Advances in Marketing, Customer Relationship Management, and E-services)
New €172.50
You save €162.01 (93%)
Book€10.49
You save €162.01 (93%)
New €172.50€10.49

Marketing to the Entitled Consumer: How to Turn Unreasonable Expectations into Lasting Relationships
Book€1.72
€1.72

Advertising and New Media
Advertising and New Media
from  Christina SpurgeonUsed - goodBook - Used - good
Book€1.34
€1.34

Consumer Behavior and Managerial Decision Making
Book€3.99
€3.99

Counterfeiting Exposed: Protecting Your Brand and Customers (Business)
New €38.40
You save €36.68 (95%)
Book€1.72
You save €36.68 (95%)
New €38.40€1.72

Ethnography for Marketers: A Guide to Consumer Immersion (NULL)
New €104.80
You save €97.81 (93%)
Book€6.99
You save €97.81 (93%)
New €104.80€6.99

Brand Gender: Increasing Brand Equity through Brand Personality
New €139.09
You save €88.10 (63%)
Book€50.99
You save €88.10 (63%)
New €139.09€50.99

Impacting the Sensory Experience of Products: Experimental Studies on Perceived Quality (Forschungs-/Entwicklungs-/Innovations-Management)
New €53.49
You save €51.50 (96%)
Book€1.99
You save €51.50 (96%)
New €53.49€1.99

Emotional Satisfaction of Customer Contacts (AUP Dissertation Series)
Book€9.49
€9.49