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    Buyology: Truth and Lies About Why We Buy: Truth and Lies about Why We Buy. Broadway Business
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    Small Data: The Tiny Clues That Uncover Huge Trends: New York Times Bestseller
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    Brandchild: Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands
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    Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
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