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Handel mit Mehrwert: Digitaler Wandel in Märkten, Geschäftsmodellen und Geschäftssystemen
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Gerrit Heinemann
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Intelligent Retail: Die Zukunft des stationären Einzelhandels
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Gerrit Heinemann
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B2B eCommerce: Grundlagen, Geschäftsmodelle und Best Practices im Business-to-Business Online-Handel
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Gerrit Heinemann
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Der neue Online-Handel: Geschäftsmodelle, Geschäftssysteme und Benchmarks im E-Commerce
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