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Markenmanagement in der Automobil-Zulieferindustrie: Vom Lieferanten zum Entwicklungs- und Wertschöpfungspartner
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Bernd Gottschalk
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Abgewirtschaftet?!: Das Daimler-Desaster geht weiter
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Jürgen Grässlin
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So verkaufen Sie Ihr Buch! Erfolgsstrategien und Marketing für Autoren und Selbstverleger
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Britta Schwarz
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Strategie und Technik des Automobilmarketing
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Franz-Rudolf Esch
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Automobilbau im Alleingang: Der faszinierende Weg von der Idee zum fertigen Sportwagen
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Rainer Kurek
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Wasserstoff in der Fahrzeugtechnik: Erzeugung, Speicherung, Anwendung (ATZ/MTZ-Fachbuch)
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Helmut Eichlseder
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Oldtimer Katalog 4. Der Marktführer für klassische Automobile der Welt
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Halwart Schrader
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Die Zukunft ruft. Management, Märkte, Motoren
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Daniel Goeudevert
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Mietfahrzeuge im Tourismus: Grundlagen, Geschäftsprozesse und Marktanalyse (Lehr- und Handbücher zu Tourismus, Verkehr und Freizeit)
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Sven Groß
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Die Automobil-Revolution. Analyse eines Industrie-Phänomens
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Jean-Pierre Bardou
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Entlohnungssysteme im Automobilhandel: Leistungsorientierte Vergütung
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Ralf Mertens
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Mehr Geld verdienen mit Gebrauchtwagen: Beschaffung, Markenkonzepte, Preise
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Erwin Wagner
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VW-Auto 5000: ein neues Produktionskonzept: Die deutsche Antwort auf den Toyota-Weg?
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Michael Schumann
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Management des Übergangs in die Elektromobilität: Radikales Umdenken bei tiefgreifenden technologischen Veränderungen
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Heike Proff
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Oldtimer Katalog 3. Der Marktführer für klassische Automobile der Welt
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Halwart Schrader
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Markenmanagement in der Automobilindustrie: Die Erfolgsstrategien internationaler Top-Manager
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Bernd Gottschalk
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Kraftfahrzeugvergaser und Benzineinspritzung
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Müller, Christian / Müller, Friedrich:
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Autoland Thüringen: Gestern und heute
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Horst Ihling
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Autos: MiniCube Book
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Enzo Rizzo
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Opel. Das Unternehmen. Die Automobile. Die Menschen
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Jürgen Lewandowski
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Wasserstoff in der Fahrzeugtechnik: Erzeugung, Speicherung, Anwendung (ATZ/MTZ-Fachbuch)
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Unternehmensreputation: Corporate Social Responsibility als strategische Option für deutsche Automobilhersteller
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Sandra Kirstein
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Mein erstes Auto. Erinnerungen und Geschichten
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Oller, Franz J
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Retail Business: Perspektiven, Strategien, Erfolgsmuster. Mit Berichten und Fallstudien von Aldi, Auto plus, Conley's, DocMorris, Electronic Partner, ... Max Bahr, Media Markt, Otto, Saturn und Zara
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Hans-Christian Riekhof
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Wettbewerbspakte und linke Betriebsratsopposition: Fallstudien in der Automobilindustrie Eine Veröffentlichung der Rosa-Luxemburg-Stiftung
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Daniel Behruzi
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Simulation in der Automobilproduktion (VDI-Buch)
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Johannes Bayer
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Das Kleine Schwarze: Jugendliche Autoträume als Herausforderung für das Zukunftsmanagement (German Edition)
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Holger Rust
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Oldtimer Katalog 5. Der Marktführer für klassische Automobile der Welt
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Dieter Günther
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Kundinnen gewinnen: Warum Frauen für Autokauf und Service zu Ihnen kommen
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Doris Kortus-Schultes
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