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Preismanagement: Strategie - Analyse - Entscheidung - Umsetzung
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Hidden Champions des 21. Jahrhunderts: Die Erfolgsstrategien unbekannter Weltmarktführer
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33 Sofortmaßnahmen gegen die Krise: Wege für Ihr Unternehmen
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Das große Handbuch der Strategiekonzepte: Ideen, die die Businesswelt verändert haben
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Die heimlichen Gewinner (Hidden Champions): Die Erfolgsstrategien unbekannter Weltmarktführer
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Die heimlichen Gewinner (Hidden Champions)
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Think - Strategische Unternehmensführung statt Kurzfrist-Denke
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Der gewinnorientierte Manager: Abschied vom Marktanteilsdenken
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Profit durch Power Pricing: Strategien aktiver Preispolitik: Strategien aktiver Preispolitik. Das Handbuch für die optimale Preisgestaltung
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Think - Strategische Unternehmensführung statt Kurzfrist-Denke - Handelsblatt (Handelsblatt - Zukunft neu denken - Innovationsmanagement als Erfolgsprinzip)
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Preismanagement kompakt: Probleme und Methoden des modernen Pricing
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Geistreiches für Manager: Neu ausgewählt von Hermann Simon
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Preismanagement: Analyse - Strategie - Umsetzung
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Geistreiches für Manager
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Geistreiches für Manager: Ausgewählt von Hermann Simon
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Das große Handbuch der Strategieinstrumente: Alle Werkzeuge für eine erfolgreiche Unternehmensführung
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Effektives Personalmarketing: Strategien - Instrumente - Fallstudien (Wissenschaft & Praxis)
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