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Die Obama-Methode: Strategien für die Mediengesellschaft. Was Wirtschaft und Politik von Barack Obama lernen können: Erfolgsstrategien für die moderne ... und Politik von Barack Obama lernen können
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Laszlo Trankovits
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Public Relations: Ein Wegweiser für die PR-Praxis
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Stephanie Grupe
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Der Kongress tanzt: Begeisternde Veranstaltungen, Tagungen, Konferenzen Ein Plädoyer und Praxisbuch
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Michael Gleich
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Presse- und Öffentlichkeitsarbeit: Ein Handbuch (Praxis PR)
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Gernot Brauer
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Wirkungsvolle Live-Kommunikation: Liebe Deine Helden: Dramaturgie und Inszenierung erfolgreicher Events
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Axel Gundlach
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Praxishandbuch Investor Relations: Das Standardwerk der Finanzkommunikation
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Kirchhoff, Klaus Rainer
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Die PR- und Pressefibel: Ein Praxisbuch für Ein- und Aufsteiger: Zielgerichtete Medienarbeit. Das Praxisbuch für Ein- und Aufsteiger
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Norbert Schulz-Bruhdoel
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Krisen-PR: Krisen erkennen, meistern und vorbeugen
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Hartwin Möhrle
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Handbuch Online-PR: Strategische Kommunikation in Internet und Social Web
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Ansgar Zerfaß
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Public Relations: Leitfaden für ein modernes Kommunikationsmanagement
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Dominik Ruisinger
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Handbuch PR-Recht
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Alexander Unverzagt
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Die Soziologie, der Gestaltwille und die Marke: Soziale Systeme verstehen und führen
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Timm Homann
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Chefsache Social Media Marketing: Wie erfolgreiche Unternehmen schon heute den Markt der Zukunft bestimmen
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Peter Buchenau
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Unternehmens- und Marketingkommunikation: Handbuch für ein integriertes Kommunikationsmanagement
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Manfred Bruhn
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ADVERTISING ARCHITECTURE: Kommunikation, Imagebildung und Corporate Identity durch Unternehmensarchitektur (1950-2000)
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Hauke Horn
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Öffentlichkeitsarbeit für Nonprofit-Organisationen
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Gemeinschaftswerk der Evgl. Publizistik
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Public Relations von Finanzorganisationen: Ein Praxishandbuch für die externe und interne Kommunikation
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Allgäuer, Jörg E.
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Verbandskommunikation für Einstieger - Ratgeber für Presse- und Öffentlichkeitsarbeit, Lobbying, Mitgliederkommunikation und Fundraising
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Christian H. Schuster
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Interne Kommunikation: Erfolgsfaktor im Corporate Change (FAZ - Gabler Edition)
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Egbert Deekeling
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Theorien des PR-Managements: Geschichte - Basiswissenschaften - Wirkungsdimensionen (FOM-Edition)
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Jan Lies
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Medientraining für Manager (Arbeitstitel) . In der Öffentlichkeit überzeugen - Investor Relations und Public Relations optimieren
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Alexander Kirchner
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Gabler Lexikon Medienwirtschaft
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Insa Sjurts
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Das PR-Volontariat: PR-Qualifizierung in deutschen Agenturen und Unternehmen
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Thomas Mickeleit
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PR ist die bessere Werbung
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Al Ries
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Public Affairs Agenda: Politkommunikation als Erfolgsfaktor
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Gregor Schönborn
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Personalkommunikation
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Wolfgang Jäger
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PR für Finanzberater: Die besten Kommunikationsstrategien ― verblüffend einfach, sofort umsetzbar
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Bianca Sommerfeld
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Unternehmen von der schönsten Seite: Corporate Books für PR und Marketing
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Klug, Sonja Ulrike
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Public Relations für Kommunikations-, Marketing- und Werbeprofis
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Bernhard Müller
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