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How Stella Saved the Farm: A Tale about Making Innovation Happen
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Vijay Govindarajan
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The Other Side of Innovation: Solving the Execution Challenge (Harvard Business Review)
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The Three-Box Solution: A Strategy for Leading Innovation
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Reverse Innovation
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Die Schaf-Strategie: Wie Innovation zum Erfolg führt
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Ten Rules for Strategic Innovators: From Idea to Execution
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Erfolgreiche Internationalisierungs-Strategien: Wettbewerbsvorteile erkennen und optimal nutzen
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