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Grundwissen Tourismusmarketing
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Sternstunden in Jerusalem
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Kundenzufriedenheit im Tourismus: Entstehung, Messung und Sicherung mit Beispielen aus der Hotelbranche (Lehr- und Handbücher zu Tourismus, Verkehr und Freizeit)
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Krisenmanagement im Tourismus: Grundlagen, Vorbeugung und kommunikative Bewältigung
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Wein und Tourismus: Erfolg durch Synergien und Kooperationen
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Servicequalität in Destinationen und Tourismus-Informationsstellen : Theorie - Praxis - Mystery Guest - Fallstudien
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