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Sharing Economy: The End of Employment and the Rise of Crowd-Based Capitalism
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Arun Sundararajan
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500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!
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Andrew Macarthy
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The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition
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Gabe Zichermann
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Ad Serving Technology: Understand the marketing revelation that commercialized the Internet
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Gregory Cristal
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How To Get Your Website Noticed (How To: Academy, Band 3)
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Filip Matous
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Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy. Revised and Updated
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Vanessa Fox
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How I Sold 1 Million eBooks in 5 Months
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John Locke
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The Dark Net: Inside the Digital Underworld
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Jamie Bartlett
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Webs of Influence
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Nathalie Nahai
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Who Owns the Future?
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Jaron Lanier
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The Digital Economy: Promise and Peril in the Age of Networked Intelligence
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Don Tapscott
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The JD Story: An e-Commerce Phenomena
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Li, Zhigang R.
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Who Owns the Future?
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Jaron Lanier
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Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
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Chris Brogan
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Marketing Metrics: The Definitive Guide to Measuring Marketing Performance
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Farris, Paul W.
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The Internet Galaxy: Reflections on the Internet, Business, and Society (Clarendon Lectures in Management Studies)
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Manuel Castells
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The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
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Scott, David Meerman
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Digital Marketing: Strategy, Implementation and Practice
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Dave Chaffey
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The Art of Immersion: Entertainment in a Connected World
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Frank Rose
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Marketplace 3.0: Rewriting the Rules of Borderless Business
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Hiroshi Mikitani
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Emarketing Excellence
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Dave Chaffey
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One Simple Idea for Startups and Entrepreneurs: Live Your Dreams and Create Your Own Profitable Company
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Stephen Key
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Paid Attention: Innovative Advertising for a Digital World (Cambridge Marketing Handbooks)
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Faris Yakob
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Paid, Owned, Earned: Maximizing Marketing Returns in a Socially Connected World
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Nick Burcher
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Native Advertising: The Essential Guide
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Dale Lovell
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The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
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Shama Hyder
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Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media)
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Ann Handley
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Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
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Dave Kerpen
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The Crowdsourceress: Get Smart, Get Funded, and Kickstart Your Next Big Idea
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Alex Daly
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